Google Ads Management
- Campaign strategy and setup
- Keyword research and ad copy
- Conversion tracking and measurement
- Campaign optimization
- Performance reporting
Precision Ads · Search marketing
Google Ads for local service businesses that can’t tell what their ad spend is producing.
I fix your conversion tracking first, then the campaigns — so every decision is based on real leads. You work directly with me, not an account rep.
Google Ads · Conversion Tracking · Local SEO · New Jersey-based
Search performanceIllustrative only
Campaign overview
Intent into opportunity.
Qualified trafficConversions
Sample trendNot client results
Conversion tracking
Measure meaningful actions
Ongoing optimization
Refine the search strategy
Google Ads + SEO · One clear direction
Why Precision Ads
Precision Ads is me, Blake. The person you talk to is the person doing the work.
Your ad budget deserves a human behind it.
AI is useful. We use it where it makes the work faster and smarter. But your campaigns still need someone who understands the business, the market, the customer, and what actually counts as a good lead.
Human Strategy
Campaign decisions are based on your actual business goals — not generic automation.
Real Account Analysis
We look at search terms, conversion tracking, targeting, budgets, ads, and landing pages to understand what is actually happening.
Business Context Matters
A $100 phone call isn't necessarily equal to a $100 form submission. We optimize around the value of the leads your business actually wants.
AI as a Tool — Not the Strategist
Automation can handle repetitive work. Humans make the important decisions.
Clear Reporting
You should know what is being changed, why it is being changed, and what your advertising is actually producing.
You don't need another dashboard. You need someone accountable for the money going into it.
See How We WorkA clear strategy. A measurable direction.
- Data-Driven Strategy
- Conversion Tracking
- Measurable Growth
Services
Performance Marketing Built for Results.
Every campaign should have a purpose. Our small business PPC management covers strategy, campaign optimization, conversion tracking, and reporting. See what our Google Ads management services includes.
01
Google Ads Management
01
Campaign Strategy
Build campaigns around search intent, business goals, and the customers most likely to convert.
02
Campaign Management
Manage keywords, targeting, budgets, bidding, search terms, ads, and ongoing campaign performance.
03
Conversion Tracking
Track calls, form submissions, and purchases so campaign decisions are based on meaningful conversion data.
04
Optimization & Reporting
Review campaign performance, identify wasted spend, and turn PPC reporting into clear optimization priorities.
02
SEO & Local SEO (add-on)
SEO services for small businesses combine keyword research, on-page improvements, and technical SEO. Local SEO and Google Business Profile optimization help align your presence with searches in the areas you serve.
- Keyword Research
- On-Page SEO
- Local SEO
- Technical SEO
- Content Strategy
- SEO Monitoring & Reporting
Who We Help
Search Marketing for Small Businesses.
Based in New Jersey, Precision Ads works with local service businesses and professional practices that depend on calls, form leads and appointments from Google.
Local Service Businesses
Show up in paid and local search results when nearby customers look for the services you provide.
Professional Services
Connect with high-intent searches from potential clients through Google Ads and organic visibility.
Businesses already spending on Google Ads
You’re running ads but aren’t sure which clicks turn into customers. That’s where I start.
What We Manage
Conversion Tracking & Performance Reporting.
— Google Ads
- 01
Campaign Structure
Build logical campaigns and ad groups around products, services, locations, and search intent.
- 02
Keyword Strategy
Research high-value searches, match types, negative keywords, and search-term opportunities.
- 03
Ad Creative
Develop and test relevant headlines and descriptions aligned with search intent and landing-page messaging.
- 04
Budget & Pacing
Monitor spend and make adjustments to keep campaigns aligned with the intended budget.
- 05
Conversion Tracking
Use Google Analytics and Google Tag Manager to help ensure meaningful actions are being measured correctly.
- 06
Ongoing Optimization
Review performance, search terms, targeting, bids, budgets, and conversion data to identify opportunities.
- 07
Reporting
Translate campaign data into understandable insights and recommended next steps.
The Precision Ads Difference
Less Guesswork. More Intent.
Google Ads can generate tremendous value when campaigns are structured around the right searches, measured accurately, and continuously optimized. Precision Ads focuses on the details that determine whether advertising spend becomes meaningful business results.
01 — INTENT
Focus on the searches that indicate genuine interest in your product or service.
02 — MEASUREMENT
Make decisions using reliable conversion and performance data.
03 — OPTIMIZATION
Continuously improve campaigns instead of simply launching them and walking away.
Process
A Clear Path from Strategy to Growth.
- 01
Audit & Strategy
Analyze the business, existing marketing, competitors, and opportunities.
- 02
Implementation
Set up campaigns, tracking, and SEO improvements based on the agreed strategy.
- 03
Optimization
Monitor performance and make data-driven improvements.
- 04
Growth
Focus on qualified leads, efficient acquisition, and measurable business outcomes.
Pricing
Simple, Transparent Pricing.
Straightforward pricing for businesses that want better search performance without unnecessary agency overhead.
Start here
Google Ads Audit
$199 one-time
$199 one-time. Fully credited toward your first month of management if you hire Precision Ads within 30 days.
- Full account structure review
- Conversion tracking audit
- Keyword and search-term analysis
- Ad copy review
- Budget allocation analysis
- Landing-page assessment
- Prioritized action plan
Google Ads Management
Starting at $750/month
Final pricing depends on account size, ad spend, complexity, and scope.
Ongoing management and optimization for businesses that want a hands-on Google Ads partner.
Best fit for businesses spending about $1,500+/month on ads. 3-month minimum, then month-to-month.
- Google Ads campaign management
- Ongoing campaign optimization
- Keyword and search-term management
- Conversion tracking review
- Budget and bidding optimization
- Monthly performance reporting
Custom / Complex Accounts
Custom pricing
Tailored scope for multi-location businesses, higher ad spend, and more complex campaign structures.
- Multi-location businesses
- Higher monthly ad spend
- More complex campaign structures
- Custom reporting and strategy
Every account is different. Final pricing is based on scope, ad spend, and account complexity.
SEO
SEO Pricing
SEO Management
Starting at $500/month
Standard SEO management starts at $500/month. Final pricing depends on website size, competition, geographic targeting, current visibility, and scope.
- Keyword research
- On-page optimization
- Local SEO
- Technical SEO
- Content recommendations
- Monthly reporting
Google Ads + SEO
Starting at $1,000/month
Combine paid and organic search strategies. Final pricing depends on account size, website scope, ad spend, and complexity.
- Google Ads management
- SEO and local SEO
- Shared keyword and conversion data
- Unified monthly reporting
- 5 years in search marketing
- Google Ads Search Certified
- GA4 & Google Tag Manager
- Based in NJ
About
Meet Blake.
I'm Blake Guerriero, founder of Precision Ads. I've spent 5 years in search marketing as Head of Digital Advertising at multiple New Jersey digital marketing agencies, where I managed 50+ Google Ads accounts across multiple industries. I hold the Google Ads Search Certification.
My approach is simple: confirm tracking is accurate, build campaigns around what your best customers actually search for, cut wasted spend, and report in plain English what changed and why.
View LinkedIn→- Paid Media Specialist
- Google Ads
- Analytics
- SEO
Strategy Examples
Strategy Examples.
These are illustrative frameworks showing how I approach accounts. They are not client results.
SEO Strategy.
Sample SEO strategies showing how Precision Ads approaches organic search. These are illustrative examples, not client results.
SEO Strategy Example
Local Service Business SEO
How a multi-city home-service business could structure service and location pages, strengthen its Google Business Profile, and align content with local search intent.
- Service + location page structure
- Google Business Profile optimization
- Local keyword mapping
SEO Strategy Example
Professional Services SEO
How a professional practice could build topic-focused content around client questions and improve on-page signals for high-intent service searches.
- Question-driven content planning
- On-page and metadata improvements
- Internal linking strategy
SEO Strategy Example
Technical SEO Review
How a site review would identify crawl, indexing, page-experience, and structure issues — and prioritize fixes by likely impact.
- Crawlability and indexing checks
- Core Web Vitals review
- Prioritized fix list
Booking
Book a Free Search Marketing Consultation.
Let's talk about your business, your current search visibility, and whether Google Ads, SEO, or a combination of both makes sense for your goals.
Free 30-minute call. No obligation, no pressure.
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Having trouble with the scheduler? Open the booking page directly.
FAQ
Frequently Asked Questions.
Google Ads
SEO
Contact
Let's Talk About Your Search Marketing.
Tell me about your business and I'll reply within one business day with whether the $199 audit or a call makes more sense.
- Account structure and targeting review
- Search term and wasted spend analysis
- Conversion tracking sanity check
- Website and local search visibility review
Ready to Get More Leads?
Let's identify opportunities to improve your advertising and search performance.